Every Rado watch is distinguished by its unique, aesthetic beauty and anatomic form - a collaboration between designers and engineers. The result of this unequivocal relationship is evident in the ageless beauty and flawless precision of every Rado timepiece.
Rado has revolutionized watchmaking by amalgamating extraordinary materials into its designs including diamonds, sapphires, high-tech ceramics and hard metal of a tungsten or titanium-carbide compound. This ground-breaking design approach has allowed Rado to develop not only the world’s first scratchproof watch, but an entire line of watches that have earned prestigious design awards around the world.
Each Rado is designed to characterize the wearer’s individual style. From the DiaStar’s linear case and bracelet to the flawless crystal dome of La Coupole, Rado’s beautiful watches combine unmistakable elegance with unsurpassed durability. Such outstanding design does not come at the expense of quality. Rado watches have been made in Switzerland since 1917 and are internationally recognized for the quality of their cases, bracelets, and movements.
Rado is also a prominent member of the Swatch Group, a prestigious family of watch brands that include Omega, Longines, Tissot, Mido and Hamilton.
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